Imagine being able to reach the person you are looking for, at the perfect time, through the most appropriate channel, and offer them the message they are looking for (product, service or reply), speaking directly to them.
We rely on the Internet behaviour of people…
With these tools, we measure their interaction with the network
It unifies different web analytic systems to integrate as many sources as necessary, consolidating all data into one single format.
- Assign unique user IDs
- Identify the means used to browse
- Organise user information: date, time, device, web tour, etc.
With the user’s browsing activity on the web, we can evaluate their level of risk and empathy with the brand and then assess the likelihood of compliance or non-compliance with the factor we want to evaluate.
Our technology directs leads (people who allow their data to be used for specific purposes) to the best conversion point according to their interests through intelligent routing.
By analysing the Customer Journey at the cookie/person level, we can know to what extent the different actions, both online and offline, affect the purchasing path, allowing for real-time campaign management and optimisation.
It’s about using the ability to listen to conversations, classify them, analyse them and have an interpretation model that allows making the best possible business decisions.
News Media Listening
We monitor issues of interest in digital media as well as in different social media to measure the influence and effectiveness of our actions.
Collect information from all your followers and see information of interest, the number of active followers, their demographics, the cross-relations between followers and followed, the best time to publish and see what is being said about your brand, your competitors or your sector to detect potential customers.
Streamline decision-making by combining the human factor with the storage and processing power of computers to find solutions to the most complex problems and thus make better-informed decisions.
Manage and execute both digital and inbound marketing campaigns in an integrated way on one single platform and measure the influence and effectiveness of the actions carried out.
Brand and People Analytics
When brand and reputation improve, business improves (and vice versa). The aim is to provide diagnostic and predictive metrics to manage intangible values and anticipate potential brand and reputation risks.
Digital Trasformation Consultilng
We help you on your journey towards digitalisation. With digital roadmap, we help you develop your digitalisation strategy and plan. With digital office, we accompany you in the deployment of your international deployment transformation plan. Finally, with digital academy, we provide training for you and your team.
Descriptive, predictive and perspective analytics use data from different sources to correctly predict events and behaviours that give you a head start in any situation.
With the help of Advanced Analytics, chart development models for your business by evaluating every factor that may influence it, leaving aside manual and expensive processes.
The system analyses and processes historical information of the users (age, previous purchases, qualifications….), predicting which product may be appealing to them and the company. The perfect ally to multiply sales
Business Analytics Health
Install Business Analytics and make projections on your own data with «What If” analysis that will allow you to modify them to help you better visualise the next steps to be taken.
As a part of our philosophy of connecting data with AI and semantic machine learning, we create made-to-measure solutions for your project delivered as a turnkey.
What do we offer you?
A constant, bespoke service for you to get the best out of the software.
You'll have access to the entire DKHub from any computer via a secure, private website.
For the software to fit the needs of your business, we must adjust the tools and give you the right advice to gain the insight you are looking for.
Still got questions?
We'll email you and schedule a chat...